Who owns your favorite brands?
Did you know that BIG corporations own most of the everyday beauty brands you use? I am personally fascinated by this, and have done some research on the topic. I was shocked, and honestly ALARMED to find out that CLOROX owns Burt’s Bee’s. Can you believe that? A supposedly better for you brand, owned by the biggest bleach company in the world.
This is especially disconcerting to me, as a cancer survivor. I want to know who I can trust when it comes to buying products for myself and my family. If I am buying something supposedly better for you, how can I know if that is really the truth? For the past year, I have been checking out most of my products on the EWG Skin Deep Database. If it ranks as a 3 or below I find that it is ok, otherwise I pass on it.
Were you shocked to see this? Leave a message in the comments.
L’Oreal owned makeup brands include: Shu Uemura, Lancome, Maybelline, Giorgio Armani, NYX, Urban Decay, Yves Saint Laurent, It Cosmetics, Kiehl’s, Ralph Lauren fragrance, Clarisonic, Viktor & Rolf fragrance, Garnier, Essie, La Roche-Posay, SkinCeuticals, and The Body Shop.
Coty owned makeup brands include: Rimmel London, New York Color (NYC), Covergirl (P&G), Max Factor (P&G), Bourjois, Philosophy, Marc Jacobs fragrance, Chloe fragrance, Sally Hansen, OPI, Calvin Klein fragrance, and ghd hair.
Estee Lauder owned makeup brands include: MAC, Aerin, Bobbi Brown, Tom Ford Beauty, Clinique, Smashbox, Tory Burch cosmetics, Prescriptives, Too Faced,Becca, Aveda, Bumble and Bumble, Glamglow, Jo Malone fragrance, La Mer skin, Tommy Hilfiger fragrance. NARS, Bare Minerals, Buxom, Cle de Peau, Majolica Majorca, and Serge Lutens, Issey Miyake fragrance and Elie Saab fragrance.
LVMH owned makeup brands include: Sephora, Benefit, Givenchy, Guerlain, Fresh, Makeup Forever, Dior, Marc Jacobs beauty, Bite Beatuy, Kat Von D, Elizabeth and James fragrance, Ole Henriksen, Formula X, Sephora collaborations with Disney and Hello Kitty, and Kenzo fragrance.
Unilever owns a number of common brands including Dove, Caress, and Axe. Revlon owns Almay, Tarte is owned by Kose, and Clorox (yes, as in the bleach!) owns Burt’s Bees!!
Johnson & Johnson has the 8th largest global beauty portfolio which includes Neutrogena, Aveeno, skin ID, and Lubriderm.